The problem: everything happens manually
If you run a Maloum agency today, most of it probably lives in your head, or at best in a Telegram chat.
Who is chatting which account right now? Which fan last spent €50? What was the PPV purchase rate this week?
The honest answer: most agencies don't know. Not because they don't want to, but because there is no tool that can answer these questions. At least none that was built for Maloum.
No visibility into chatter performance
Who generates how much revenue? Who has which purchase rate? Who is even chatting, and who is sitting around? Without tracking, you only find out when it's too late.
Chats get handed out somehow
You don't know who is currently handling which account. Messages go unanswered. Fans drop off. Revenue walks away, unnoticed.
Fan info only exists in someone's head
Has the fan already bought? What does he like? When was his birthday? Every chatter knows different things, or nothing at all. Personalization is impossible.
PPVs are sent out blind
Which price converts best? Which fans buy regularly, which never? Without data, every PPV decision is a guessing game.
No central account — no overview
If you want to manage five accounts, the chaos multiplies by five. Agencies that want to scale hit a wall right here.
What it actually costs
Working manually without structure sounds like a minor disadvantage. In reality it's a massive loss of revenue, every single day.
A concrete example: an agency with three accounts generates €10,000 per month in the chat, at a PPV purchase rate of 18%. With targeted chatter tracking, fan segmentation and optimized prices, the same agency reaches 25–30%. That's €3,000 to €6,000 more per month, without a single new fan.
80% of revenue is not generated through content, posts or follower counts, but in the chat. If you don't have the chat under control, you lose money every day.
On top of that comes the lost time. Agency owners who coordinate everything manually spend two to three hours every day coordinating chatters, checking messages and adding up earnings, time that's lost for growth.
Every month without a Maloum CRM is a month in which you knowingly leave revenue on the table. That adds up fast.
No tracking. No overview. No growth.
The first CRM built specifically for Maloum agencies. Start now and scale your revenue.
Why no generic tool works
The obvious reaction: make do somehow, spreadsheets, your own scripts, Telegram groups. Many agencies try this. And they fail, not because they don't think in a structured way, but because the requirements are too specific.
Maloum agencies need features that no generic tool knows about:
Platform-specific data
PPV purchase rates, fan spending in the chat, subscription status, follow-ups after a subscription, these are Maloum-specific concepts that don't exist in any general tool.
Multiple accounts, one overview
An agency manages 3, 5, 10 creators at the same time. No generic tool can consolidate earnings, chatters and fans across multiple accounts.
Automation at the platform level
Welcome messages, birthday messages, automatic follow-ups, that requires direct platform integration. No webhook tinkering.
International teams
Many agencies work with chatters from different countries. German fans, English-speaking chatters, that requires an integrated translator, not copy-paste.
What a Maloum agency really needs
When you look at where agencies really lose time and leave revenue on the table, these core areas emerge:
Chatter management
Who generated how much revenue this week? What's the purchase rate? Leaderboards and clear KPIs.
Fan segmentation
A top fan must not be treated like a new subscriber. Lists and notes are a must for high revenue.
Real-time PPV tracking
Which PPVs were purchased? What was the price? Info right in the chat next to the conversation.
UserFlow CRM: the solution
We built UserFlow CRM for exactly these problems. Not a generic tool that you can somehow adapt, but developed from the ground up for Maloum agencies.
All creators. All earnings. One overview.
Earnings, followers, subscribers and a chatter leaderboard by revenue, for each creator individually or all together.
Maloum chats right inside the CRM
The chats mirror into the CRM in real time. Chatters only see their own accounts. Filterable by revenue and subscription status.
Everything about every fan at a glance
Total spend, highest and most recent spend, subscription status, nickname and notes, visible right next to the chat.
Purchase rates in real time
Which PPVs were sent, purchased, ignored? With a price overview and purchase rate as a percentage per fan.
Chatter performance with real numbers
Earnings, PPV statistics, purchase rate and chatting time, for each chatter individually. Time period freely selectable.
International chatters without quality loss
Chatters chat in English, the translator translates in real time for the fan. Can be enabled per chatter.
Ready to put this to work in your agency?
CRM, Bot and Translator in one tool – built for Maloum and 4Based agencies. Start now for free, no risk.
Frequently asked questions
Is there already a CRM for Maloum agencies?
Not until now. UserFlow CRM is the first system developed specifically for Maloum agencies.
What agency size is UserFlow CRM suitable for?
For agencies with a single creator just as much as for larger teams with ten or more accounts. The plans scale with you.
What is a good PPV purchase rate?
A good PPV purchase rate is around 25–40%. Agencies without a tracking system are often below 20%.
